September 2013 - CJU Medical Marketing

Monthly Archives: September 2013

CJU specialist medical referral services recognised by Medical Journal of Australia

A recent article in Medical Journal of Australia examined the shift in the balance of power when if comes to GP and Specialist referral relationships and the way practices need to make an effort to adapt to the change. The article goes on to talk about the increasingly competitive specialist environmental where professional marketing plans and strategies

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Marketing Plans – are they really necessary for medical businesses?

When contemplating opening any sort of business, whether in medical or not, part of the process can include seeking finance from a lending body. Lenders then go through their own processes of determining whether a business is a good risk. Foremost in their qualifying eligibility criteria is a business plan, marketing plan and strategy. Without

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